Map Guides Business Owners to Maximized Payday

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Business owners find their motivation in varied things. Commercialize a pioneering methodology. Be one’s own boss. Prove naysayers wrong. Provide a great place for people to work.

While every entrepreneur has his or her unique set of goals, virtually all share one in common — to one day sell for a boatload. How much? Well, more is better. And so the question every business owner asks is: “What can I do today to maximize the eventual sale price of my business?”

To be sure, the answer depends on where the business is in its development and the time horizon of the business owner. But whatever the answers are to these questions, there are things that can be done. Acquisition Advisors has put them on paper. A single piece of paper.

“When the goal is to get absolute maximum sale price, the task entails both building a business that possesses the characteristics desired by buyers and conducting the sale effort in a certain manner,” says David L. Perkins, Jr., managing director of Acquisition Advisors. “Our ‘Best Practice Map’ titled ‘The Path to Absolute Maximum Sale Price (of a business)’ clearly and simply shows the important elements of both.”

The map format — as opposed to an article — allows a tremendous amount of information to be summarized in an easy-to-read format. The instructional “best practice” data are organized into four distinct sections. Each section is a phase in the journey that leads to the sale of the business at maximum value:

Phase 1: Build a Valuable Company

Phase 2: Plan and Prepare for Sale

Phase 3: Execute Sale Strategy

Phase 4: Post Closing

Under Phase 1, for example, two sections offer valuable guidance to business owners: “Accumulate Value Drivers” and “Eliminate Barriers to Marketability.” Listed are 19 value drivers and 11 barriers to marketability. Perkins explains, “To the extent a business owner can add the value drivers and eliminate the barriers to marketability listed, the value of his or her business will rise. Incidentally, the business will also enjoy enhanced profitability, lower risk and greater stability.”

Most of the map — indeed three of the four main sections — is dedicated to how a business owner should go about the process of preparing, packaging and selling his or her business.

“There’s definitely a right way and a wrong way to go about the sale of a business,” says Perkins. “Unfortunately, common sense does not lead the business owner down the right path. But the lessons of experience have, over time, revealed the path that will take the business owner to absolute maximum sale price. The essential elements of this ‘best practice’ are displayed in our map.”

Visit AcquisitionAdvisors.com/Best-Practice-Map to view it.


Acquisition Advisors consults on the purchase and sale of midsize U.S. companies and is owned by DL Perkins LLC, publisher of The Business Owner.

This article originally appeared in The Business Owner Journal, the periodical of choice for owners of small and midsize private businesses. All rights reserved, D.L. Perkins LLC. © 2012.

This publication is intended to provide general information on the subject matters covered. It is sold and distributed with the understanding that neither the publisher nor any distributor or advertiser is engaged in providing legal, tax, insurance, investment or other professional advice. The advice of a qualified professional should be sought before any reader applies a concept presented herein to his or her particular situation or business.

D.L. Perkins, LLC is solely responsible for this content.


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